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Our Land — A Community Clean Up for the North-Slope of Alaska
When you live at the top of the world it can be difficult to keep litter in check. Our Land is an annual clean up extravaganza designed to unite and motivate the community of Barrow, Alaska, and others across the North-Slope, to rid their villages of trash during the snow-free months of summer. The program asks local entities to host clean up events — provide food, clean up supplies, and giveaways — in order to help create fun and inviting environments for the community to join.
YEAR
2015-16
PROJECT SPONSORS
A Brand that an Entire Community
Could Get Behind.
Barrow, Alaska, is home to the native Alaskan Inupiat people that continue to keep their cultural traditions alive, while also embracing modernities. They are resilient, friendly, and strong believers of respecting the land. The goal was to create a brand that represented their values and inspire them to take environmental action.
A Brand that an Entire Community
Could Get Behind.
Barrow, Alaska, is home to the native Alaskan Inupiat people that continue to keep their cultural traditions alive, while also embracing modernities. They are resilient, friendly, and strong believers of respecting the land. The goal was to create a brand that represented their values and inspire them to take environmental action.
A Brand that an Entire Community
Could Get Behind.
Barrow, Alaska, is home to the native Alaskan Inupiat people that continue to keep their cultural traditions alive, while also embracing modernities. They are resilient, friendly, and strong believers of respecting the land. The goal was to create a brand that represented their values and inspire them to take environmental action.
